Waffee – Waffles & Coffee – The Perfect Combination!

Waffle flavours

Waffle Flavours

Cute packaging

Raspberry White Chocoale Waffle

Coffee @ Waffee

Who doesn’t love a good waffle? I have walked passed Waffee many times to and from work and finally I had the time to stop and enjoy the waffles (excuse the pun!).

Waffee – aptly named as they sell both Waffles and Coffee – is located on Swanston Street (near the corner of Collins Street – and right where the Tram stop is located). Waffee is the creation of two brothers who share a passion and dream of creating the perfect Waffle. Their quest took them on an adventure to Belgium where they perfected a secret recipe to create these wonderful fluffy pillows of greatness.

As you walk past the store – you almost do a double take as you can watch the Waffles being created right in front of your eyes – not to mention the delicious smell that is wafting in the air. The fit out is minimal but chic at the same time, designed by Hecker Guthrie – wooden combined with modern marble accents. There are a few high tables that you can enjoy your parcels of goodness. I especially love the Waffee logo – created by A Friend of Mine – the Waffee name incorporated into the waffle griddle iron pattern along with a cute raccoon character that features on their packaging and coffee cups.

As you walk in you are greeted with the smell of freshly baked waffles and you almost float over to the counter to order your waffle. There are different flavours including The Original, Chocolate Glazed, White Chocolate Glazed, Cinnamon, Blueberry, Chocolate Stick and Raspberry White Chocolate to choose from. The waffles are handcrafted and are baked freshly in store every day. The waffles golden crispy coating comes from caramelized pearl sugar (which is derived from beetroot) which has been added to the dough

Initially I was just going to sample the original waffle, but then I kept looking at the Premium Waffle of Raspberry White Chocolate and decided I had to try that one. I love raspberries (well any berries really) and white chocolate is my fave out of the chocolate range.

I love the packaging that the Waffee has – simple yet effective – a little white pocket that allows you not only easy access to take that first mouthful, but where you can see the shimmery deliciousness.
The waffle comes served warm and was crunchy on the outside with soft pillowy textures on the inside. The raspberries were laced through the dough and were fresh and tangy – this complemented the sweetness of the white chocolate that had been drizzled on the outside. I really enjoyed this pocket sized sweet delight and definitely will be back to check out their other flavours.

The Emporium Melbourne store creates both Savoury and Sweet waffles, with a view in the future to revolutionising how waffles are to be eaten. Think fresh berries placed on topped of waffles served with a dollop of cream or scoop of ice cream – Yum! Their savoury waffles include waffles with crunchy chicken and slaw, smoked salmon salad and BLT just to name a few. They have even expanded to create unique breakfasts such as Eggs Benedict on Waffles!I didn’t get a chance to try out their coffee; however Waffee uses Proud Mary coffee and serve a range of specialty brews that are sure to be delicious!

For a quick, tasty and delicious sweet hit in the form of authentic Belgian waffles – check out Waffee.

Rating : 4 Pandas
Price: $
Menu – Original, Chocolate Glazed, White Chocolate Glazed, Cinnamon, Blueberry, Chocolate Stick and Raspberry White Chocolate. You can also refer to the pictures above.
Fullness: 100%
Atmosphere / Ambience: Modern, Warm and Enticing
Standout Dish: Any of the waflles!
Service: Friendly and Welcoming
Online Booking: No
Restaurant Details and Location:

MELBOURNE CBD
Shop 1, 77 Swanston Street, Melbourne
(Cnr Collins St & Swanston St)
Tel No: 9041 4594

Opening Hours
Monday to Thursday: 7.30am – 7.00pm
Friday: 7.30am – 11.00pm
Saturday: 10.00am – 9.00pm
Sunday: 10.00am – 6.00pm

ALTONA
Shop 25: Harrington Square, Altona
Tel No: 9398 1689

Opening Hours
Monday to Friday: 7.30am – 4.00pm
Saturday: 9.00am – 12 noon
Sunday & Public Holidays: CLOSED

EMPORIUM MELBOURNE
Savoury & Dessert Waffles
LG-32, 287 Lonsdale Street, Melbourne
Tel No: 8609 8185

Opening Hours
Monday to Wednesday: 10:00am – 7:00pm
Thursday & Friday: 10:00am – 9:00pm
Saturday & Sunday: 10:00am – 7:00pm

Facebook: https://www.facebook.com/WaffeeWafflesCoffee
Twitter: @waffeewaffles
Instagram: waffeewafflescoffee

 

 

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Magnum Pleasure Store – Make Your Very Own Magnum!!

My Magnum – Milk Chocolate Coating with Pistachios, Rose Petals, Dried Strawberries and Vanilla Crumble

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Menu:

Calling all Ice-Cream lovers – there is a Magnum Pleasure Store  that has opened in Melbourne – located at the newly opened Emporium right in the heart of the Melbourne CBD.

Magnum Pleasure Stores have already been a massive hit in the likes of Sydney, Paris, Shanghai, Amsterdam and New York. The idea behind this store is to “Make My Magum” – where in six easy steps you can create your very own Magnum according to what your favorite flavorings are. It gives you room to create up a flavour that you might have thought would work well with the creamy and chocolaty Magnum ice creams that already exist. You select everything from the chocolate coating, to an array of toppings and even down to the final drizzle of chocolate on your Magnum. These are all constructed and made by your very own personal, pleasure maker! How awesome!

The “Make My Magnum” process firstly involves lining up to place your order – just to note there is a line no matter what time you go, ranging from 10 mins right up to 1.5 hrs!!! – It sure is mighty popular! The first step is to choose the base for your Magnum – Vanilla or Chocolate (also something to note is that they have limited stock of the Chocolate flavour). From there you can select what chocolate coating you want – you have a choice of White, Milk and Dark Chocolate.

Next step is where the fun really begins – you get a choice of 3-4 toppings from a list of 18 different toppings. These include Roasted Hazelnuts, Pistachios or Cashews, Milk Chocolate Flakes, White Verimicelli, Dark Cookie Chunks, Vanilla Crumble, Honeycomb Pieces, Diced Strawberries or Pineapple, Coconut Flakes, Mixed Chocolate Crispearls, Mocha Chips, Blackberry Chips, Gingernut Biscuit Crumble, Rose Petals or Salted Pretzels.

Once those tough decisions are out of the way – you can watch as your personal pleasure maker creates your Magnum of choice. The last two steps are to decide which drizzle of Magnum chocolate you would like – White, Milk or Dark and finally a finishing touch of a chocolate button marked with a Magnum “M” logo– again you can select from either a White Chocolate or Milk Chocolate flavouring. And voila you have your very own Magnum right in front of you to devour and cherish. All this deliciousness and uniqueness for just $8.

So get down to Emporium and enjoy this highly desirable feat of making your very own Magnum by visiting the Magnum Please Store. The store will be open to all dessert, ice cream and chocolate lovers till August 10^th 2014.

Rating : 4 Pandas
Price: $
Menu – Refer to above picture
Service: Friendly
Location Details:
Emporium
1st Level
287 Lonsdale Street, Melbourne
Tel No: 8609 8221

Opening Hours:
Saturday to Wednesday: 10am – 7pm
Thursday & Friday: 10am – 9pm